Identity and website for an architecture practice: quiet typography, precise grids, work-first presentation.
An established architecture practice with a strong portfolio and an outdated public face. They needed an identity system and a website that would present the work with restraint, with no decoration competing with the buildings.
Positioning workshops distilled the practice’s voice: precision, material honesty, longevity.
Built a typographic identity around a strict grid with a single accent, mirroring how the studio draws.
Designed the site gallery-first: projects load instantly, imagery is treated as the interface.
Delivered guidelines and templates so future materials stay coherent without a designer on call.
The practice launched the new site alongside a competition entry and reported inbound enquiries from clients who cited the website specifically. The identity now runs across proposals, signage and screen.