A headless storefront replatformed for speed: faster pages, cleaner checkout, calmer operations.
Meridian outgrew its original template store. Catalogue complexity was slowing every page down, checkout abandonment was climbing, and the marketing team could not publish without a developer. The brief: rebuild the storefront as a fast, maintainable system without interrupting daily trading.
Audited the legacy stack and modelled real traffic before committing to an architecture.
Moved to a headless storefront with a design system built from reusable, tested components.
Integrated payments, inventory and logistics through a single automation layer instead of point-to-point plugins.
Instrumented everything: performance budgets enforced in CI, conversion events verified end to end.
Page loads dropped well under the two-second budget, checkout completion recovered measurably, and the team now ships campaigns without engineering involvement. Documentation and handover made the platform theirs, not ours.